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2023년 5월 12일 금요일

How to Make SEO-Friendly URLs


 When it comes to on-page SEO, having SEO-friendly URLs is a critical component that can influence your website's search engine position. URLs are the addresses that people input into their browsers or click on to access the content of your website. These URLs are used by search engines to comprehend the hierarchy of your website and the information on your web pages. As a result, SEO-friendly URLs that are simple to read, comprehend, and optimize for search engines are critical.



In this piece, we'll go over some pointers and best practices for generating SEO-friendly URLs, which may help your on-page SEO and boost your website's ranking.


1. Include relevant keywords in your URLs: 

Including relevant keywords in your URLs will assist search engines in understanding the content of your pages and ranking them better for those keywords. If you have a page on "best digital cameras," for example, your URL may be: yoursite.com/best-digital-cameras. Not only will this make your URL more informative, but it will also assist search engines in determining the content of your website.


2. Keep it short and sweet: 

URLs that are short and sweet are simpler to read, comprehend, and remember. They are also easier to distribute across social networking sites and messaging applications, making them more user-friendly. Keep your URLs around 60 characters long and avoid using terms like "and", "the", and "of".


3. Use hyphens rather than underscores to separate words: 

When generating URLs, use hyphens rather than underscores to separate words. Because search engines do not perceive underscores as word separators, utilizing them might cause confusion and harm your SEO. Additionally, hyphens are more aesthetically pleasing and simpler to comprehend.


4. Avoid utilizing dynamic parameters: 

Search engines have difficulty indexing sites containing dynamic parameters such as question marks, equal signs, and session IDs. Instead, utilize static URLs that explicitly specify the page's content.


5. Use lowercase letters: 

Using lowercase letters in your URLs is not only more visually pleasant, but it is also a web development best practice. This is due to the fact that certain servers are case sensitive, which might cause problems when viewing your material.


6. Use canonical URLs to avoid duplicate content: 

If you have the same material on different sites, canonical URLs can help you avoid duplicate content issues. Canonical URLs are used to identify the preferred version of a website and to prevent search engines from crawling and indexing duplicate pages.




Finally, having SEO-friendly URLs is critical for enhancing your website's search engine position. You can guarantee that your URLs are easy to read, comprehend, and optimize for search engines by following these best practices. So, go outside the box, utilize relevant keywords, and keep your URLs short and straightforward, and you'll be well on your way to establishing successful on-page SEO.